Born Digital Wine Awards,
brought to you by Wine in Moderation

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The idea behind the Born Digital Wine Awards, brought to you by Wine in Moderation (#BDWAbyWIM) is to stimulate and promote quality wine content by creating awards with real value.

This is decided by a panel of respected judges representing the diverse world of wine and publishing. The focus is on the material the audience experience, not the body of work produced by individuals, which might vary considerably. We also believe that as wine is a global product, the reach should be international, not defined by a single culture and so content is accepted in many different languages.

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The “Wine in Moderation – Art de Vivre (WIM) aisbl” is the non-profit association founded in 2011 by the European wine sector to coordinate the European and international implementation and development of the WIM Programme, with the vision to secure responsible and moderate wine consumption patterns as social and cultural norms by spreading the WIM message in Europe and beyond.

read more about WIM

Wine communicators have a responsibility to act correctly, with a view to the long term well-being of consumers, producers and society, as well as the content creators. It is incumbent upon wine communicators, therefore, to find ways to talk about wine that promote a healthy respect and understanding of wine, not just as an alcoholic beverage, but also one that is part of our shared culture.

The Born Digital Wine Awards, brought to you by Wine in Moderation hopes that by finding, and rewarding, great content that achieves this balance, of moderation and art de vivre, we can promote and sustain a Wine Culture for the long term, where responsible and moderate drinking remains the social norm.

more about
why it matters

We have built a system to receive and share content with our judges so they can assess this wherever they are, and wherever it originates from. We hope this model will encourage a better understanding of wine culture across the world and help us to promote the very best content.

- ONLY content that was first published online can be submitted.
- ONLY the author or authors of a work may submit content.
- ONLY enter an individual piece of content in ONE category.
- ONLY submit a maximum of 3 entries.
- content is accepted in English, Spanish, French, Italian, German & Portuguese

Pedro Ballesteros MW


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2015 awards status

The winners have been announced! Congratulations to all those who took part

Best Investigative / Journalistic Wine Story

For a distinguished example of investigative or traditional journalistic reporting by an individual or team, presented as a single wine article or series (written text)

categories and prizes

Best Editorial / Opinion Wine Writing

For outstanding examples of wine writing, giving prime consideration to literary quality and originality (written text)

Best Tourism Content with a Focus on Wine

This is a broad category covering content intended to encourage readers to learn about, and explore, specific geographical locations, but where that content has a direct relationship with that region’s link to wine. (written text, video)

Best Wine Themed Video

Video content that reaches an audience in a visual context and educates, demonstrates, entertains or builds awareness for wine (video)

our judges

We are extremely grateful for the support of the following companies

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